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Zoe Bratton
London
Associate Director

Zoe Bratton

I lead our change management offering to deliver measurable business outcomes; driving performance, resilience, and value. Beginning my career as a technology specialist, I quickly recognised the power of people in transformation. Now, I bring these experiences together because while technology evolves, the importance of people is constant. 

I deliver large-scale change programmes, enabling clients to navigate shifts in ways of working through a structured, experience-led approach that builds sustainable solutions with measurable impact. Our support spans the full transformation lifecycle. It starts with shaping change strategies at inception and goes through to providing end-to-end delivery alongside client teams.

My experience across different sectors has primed me to take time to listen, understand cultural dynamics, and uncover what truly matters to employees. By flexing our approach to fit each client’s context, we create solutions that achieve business goals and build trust, engagement, and lasting results.

Outside of work, I love spending time with family and friends, either in London or back in Shropshire, where I grew up. Exploring the countryside on long walks is one of my favourite ways to unwind.

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Zoe Bratton
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Zoe Bratton
Associate Director
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