Based in North Wales, Wholebake is a leading contract manufacturer of functional snacking products, supporting weight management, sports nutrition, children’s snacking, healthy indulgence, vegan friendly, digestive health, and better-for-you brands alongside a portfolio of own brands.
It has a diverse customer base of innovative market-leading and fast-growing brands and national retailers.
Wholebake was awarded B corp. status in recognition of meeting the highest verified standards of social and environmental performance, transparency, and accountability.
We were appointed following a competitive pitch process after demonstrating a strong understanding of the market dynamics and buyer universe as well as strong process execution skills.
We provided an integrated, one team approach encompassing teams from corporate finance advisory, food & beverage sector team specialists and tax advisory to achieve an optimal outcome result for the founder shareholders, Bridges and reinvesting management.
Sector insight and understanding our client objectives ensured focussed preparation, working closely due diligence providers to present a robust suite of vendor financial and commercial due diligence, articulating the growth story and post Covid recovery, enabling process flexibility and driving towards successful completion.
Bridges has helped build Wholebake into the UK’s leading manufacturer of health gluten-free snacking products, recently obtaining B corp. status. It was important to the shareholders a suitable buyer would continue the Wholebake ethos. Grant Thornton’s support and tight management of the sale process was of high quality, and we could not have achieved the result we did without this.
Oliver Wyncoll Bridges Fund Management
